You had me at high falutin’
Think long form copy doesn’t sell? Although I haven’t actually purchased this watch (yet! I admit that I’m tempted to see what $29 buys me—because I don’t need a fancy watch with lots of extra zeros in the price tag darn it!), but this ad does stop me every time I see it. I know we’re supposed to have a short attention span in this era of Instagram and insta-everything but for some crazy reason this ad appeals to me.
A quick online search confirms that other writers/marketers have pondered the value of these ads too. And additional searching seems to indicate that I’d probably get my $29 worth—which doesn’t in any way imply this would be a GOOD watch, though it might be worth it just for the experience. Stop me before I pull out my Visa card!